Skip to content

About Us

Businesstransition2

Leadership

Chatgpt image apr 27  2026  07 01 07 pm (2)
________________
Dale Campbell
Dale Campbell is the founder of ClearSales.ca and ClearBenefits.ca Inc. Canada.

With more than 40 years of experience in sales, insurance, benefits, product development, broker distribution, and entrepreneurship, Dale brings practical real-world experience to the training and consulting work delivered through ClearSales.ca.

Dale began his financial services career in 1987, training as both a stockbroker and insurance broker. He founded his first insurance sales agency in 1992, later built and acquired additional agencies, and went on to launch a group benefits brokerage in 2003.

In 2007, Dale launched a pooled group benefits program. In 2020, he launched ClearBenefits.ca, an online platform designed to simplify the process of quoting, underwriting, and delivering group benefits solutions for employers, employees, advisors, and brokers.

Through this experience, Dale has worked directly with the realities faced by advisors, brokers, agencies, and business owners: prospecting, positioning value, building trust, handling objections, managing distribution, supporting implementation, and growing sales teams.
Ss prepopulated 13

Why ClearSales Exists

ClearSales.ca was created to close the gap between product knowledge and field execution. Many advisors receive product information, carrier training, and technical education, but still struggle with prospecting, discovery, quote control, follow-up, proposal conversations, implementation, and renewal discipline.
Ss prepopulated 13

Built From Field Experience

•    Insurance and benefits sales
•    Broker and advisor distribution
•    Product and program development
•    Sales management
•    Business development
•    Training and coaching
•    ClearBenefits.ca program experience
Ss prepopulated 13

ClearSales.ca and ClearBenefits.ca

ClearSales.ca trains the advisor. ClearBenefits.ca supports the sale. ClearSales.ca focuses on sales execution, advisor development, and training systems. ClearBenefits.ca supports benefits solutions, program access, and service resources where applicable.
Businesstransition3
Chatgpt image apr 27  2026  07 01 08 pm (5)

Ready to Improve Your Sales Conversations?

If you want stronger prospecting, better discovery, more confident closing, or a clearer sales process, let’s talk.


 
Book a Sales Training Strategy Call